City of license | Davao City |
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Broadcast area | Davao |
Branding | 95.5 WRocK Davao |
Slogan | "The Heart of Lite Rock" |
Frequency | 95.5 MHz |
First air date | 1990 - 2010 |
Format | Lite Rock |
Power | 10,000 watts |
Callsign meaning | DXKR |
Owner | ACWS - United Broadcasting Network |
DXKR, formerly broadcasting as 95.5 WRocK Davao was a music FM radio station owned by ACWS - United Broadcasting Network (also operating under the trade name WRocK Entertainment) in the Philippines. The station's studio and transmitter was located in Davao City. The main format of the station is lite rock music.
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In 1990, ACWS - United Broadcasting Network, Inc. established the Davao radio station DXKR, more popularly called 95.5 WRocK Davao, on the FM band. From 2008 to 2010, 95.5 WRocK Davao was jointly run by Exodus Broadcasting Company (a sister company of ACWS-United Broadcasting Network, Inc.).
On October 6, 2008, it has been announced that Elizalde Group of Companies' Manila Broadcasting Company has purchased 96.3 WRocK from the Hodreal family, owners of ACWS-UBN, for PhP229.6 million. However, due to radio guidelines, MBC is not allowed to own more than one radio station. As such, the frequency was assigned to Cebu Broadcasting Company.[1]
While the Manila radio station is under the control of Cebu Broadcasting Company, ACWS-UBN continued to retain control of the WRocK provincial stations.
In September 2009, the 95.5 frequency was sold to Rajah Broadcasting Network's Hit Radio, which took the callsign of DXDJ and rebranded the station as 95.5 Classic Hit Radio.[2]
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